Category: Just Julie’s Takes

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Jet-A Tax on BizAv?

The recent budget proposal from the White House includes a number of positive points—but one stands to kneecap the aviation industry just as it starts to leave the chocks on sustainability.

That’s the proposed 4X increase (from 22 cents to $1.06/gallon over 5 years) in the fuel tax on Jet-A for bizav operators, a line item that surely resonates with the green set, but bodes poorly for the ability to grow capability, capacity, and jobs under the sustainable aviation umbrella. The quest to net-zero by 2050 absolutely depends on it.

Here are my quick takes:

  1. The healthy flow of sustainable aviation fuel (SAF) into the market relies upon the demand for Jet-A. While commercial aviation represents the bulk of the volume, business aviation has the flexibility and higher margins to accommodate the experimentation required to bring new sources of zero-emission fuel into play. 
  2. The infrastructure investments required to deliver SAF lean on the ability of local FBOs and governments—and distributors—to justify the cost to equip. With lower flowage into these wide-spread locations, the business case grows even more difficult than it already is in some places.
  3. Bringing aircraft production into the U.S.—and keeping what we have—is central to providing skilled labor with well-paying, satisfying work. Keeping sales and delivery volumes to what they reached in the bizav sector before and after the pandemic is vital to offering these desirable positions.
  4. And, at a time when aircraft OEMs fight hard to secure the workforce they need, the ability to appeal to the younger generation with sustainable aviation projects is critical to attracting the brightest minds to our industry. They want to be part of the solution. Raising the tax on one sector that provides some of the coolest jobs in aviation—across the board from engineers to marketers—is at best shortsighted and at worst a true crux for the industry.

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Women in Aviation Day, by Joby

On Wednesday, March 6, Joby Aviation hosted a reception celebrating Women in Aviation in honor of the official #InternationalWomensDay on March 8. It gathered a handful of significant women in leadership to speak, including Bonny Simi, president of operations for Joby, Joanna Geraghty, CEO of JetBlue and Senators Duckworth and Cantwell. From their inspiring words—and boards crafted from the FAA’s Women in Aviation Advisory Board report out last year—I walked away with the following takes:

1. We need women to make up a larger percentage of the pool of potential aviation careerists so that we can swell the numbers in that group—and thereby draw the best stars from a larger pool. If we only attract half the population with our promise, we may wait longer for the geniuses we need to deliver on that promise.

2. Women leaders serve as role models to those entering the industry, as well as those rising through the ranks. At every stage in my career, through all its twists and turns, I’ve had women and men who have guided me—but those women in CEO or business ownership positions have resonated with me on a viseral level. In my role at Flying, I felt this keenly, calling on a wide range of mentors who motivated and supported me.

3. Thanks to Insta and its influencers, women pilots are more visible, and reach out to inspire young people who may not have known what was possible back in the 80s, 90s, and 2000s, as Sen. Duckworth noted from her own entry into the service. And though the percentages entering airline classes have ticked up—at some airlines more than others—the stubborn truth is that we haven’t moved the needle enough to even match the percentages of women in other STEM fields—20 vs 26 percent. Work rules that benefit all parents will help more—and as Bonny pointed out, short-range eVTOLs naturally suit any pilot who prefers to—or needs to—spend each night at home. 

4. And Sen. Cantrell’s observation that she noticed a higher percentage of women in the composites area at the Technology Center at the University of Washington? While she compared the mix of chemistry and physics in elaborating new processes to baking, I think that the complex problem solving within a quieter environment would hold appeal to those more in tune with the laminations of a pastry chef as opposed to the brute force often involved in bending and shaping metal—male or female. As the science evolves, so will the workforce to craft it. As we highlight the women succeeding every day in these fields, we expand the appeal of our industry to everyone, lifting us up—together.

For a highlights reel, visit our YouTube channel.

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Heli-Expo Takes: a First for VAI

The biggest one yet? Perhaps not—but guaranteed there’s never been a Heli-Expo as widely ranging. It’s part of the reason the 70-year-plus organization went through a serious rebranding, to Vertical Aviation International, to encompass all types of vertical lift. Now that VTOLs (electric and otherwise) claw towards certification, VAI feels like a necessary pivot for an association that used to wear “helicopter” in its title and DNA.

My other key takeaways?

  1. This is a big-money show. It now approaches NBAA’s annual BACE in size and spend. Record crowds hovered into the last Heli-Expo (the 35th, before its rebranding to Verticon next year in 2025), bringing the total to 15,000. Last year’s BACE in Vegas hosted 20,000. For folks focused on fixed-wing lift, the numbers may surprise you—but they make sense to anyone watching this space take off.
  2. Women now take on more visible roles, since Karen Gebhart’s leadership a few years back. Now we have the dynamite Nicole Battjes serving as chairman of VAI’s board of directors this year. We caught up at lunch on day two, and her company, Rainbow Helicopters, plans significant growth in the years to come—even as the team garnered well deserved recognition for its efforts following the Lahaina fires.
  3. State of the art lift still centers on traditional rotorcraft designs, like the upcoming Bell 525, and the Leonardo AW09, both coming into TC later this year, perhaps. Fly-by-wire and envelope protection rule the immediate future, as these protocols enter maturity ahead of their incorporation into eVTOLs.
  4. Powerplants evolve too—witnessed by Safran, Airbus, GE, and Pratt & Whitney with carbon-based thrust as well as each OEM’s forays into electric, hybrid, and hydrogen power. Watch this space for the weekly reports coming out as each model enters or continues flight test on various platforms—on rotor, powered lift, and fixed-wing aircraft.
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What Happened at GAMA 2024?

The annual report out livestreamed by the General Aviation Manufacturers Association Wednesday delivered good news mixed with ongoing challenges to the industry.

My key takeaways?

  1. The GA industry delivered more than 4,000 units across the piston, turboprop and jet segments last year—more than we have in a decade. That’s exciting and shows continuing strength in the face of supply chain, inflation, and workforce pressures.
  2. The MOSAIC comment period is open again—and we need to weigh in strongly against the proposed shift to Part 36 noise compliance, which would add spurious testing to already extensive certification programs.
  3. We need to push for a commensurate book & claim system in Europe—especially as SAF availability moves to commercial airports and out of reach of BizAv where it can be used to foment innovation.
  4. As we move towards the publication of the SFAR governing advanced air mobility lift, as well as facilitating bilateral agreements we must keep building guidance that is clear and actionable for the front line FAA, EASA, ANAC, and Transport Canada folks to implement.

More on unleaded fuel, electric and hybrid progress, and fallout from Boeing to come.